Our story
We learnt the cost of a stockout the hard way.
When we launched our own e-commerce brand, we thought we had inventory under control.
We knew what was selling. We knew how much stock we had. But what we couldn't easily see was how quickly that stock was moving, how long it would last, and when we actually needed to reorder.
The result?
Stockouts cost us more than $20,000 in lost sales.
And it wasn't because we weren't paying attention. The problem was that looking at your current Shopify stock level only tells you part of the story.
Knowing you have 200 units left doesn't mean much without knowing whether you're selling 2 a day or 20 a day.
Then add supplier lead times, seasonal demand, promotions and major sale periods like Black Friday, and suddenly a spreadsheet and a quick look at Shopify aren't enough.
That's why we built StockSense.
StockSense looks beyond how much stock you have today and helps you understand how long it's actually going to last.
It uses your sales data to calculate daily sales velocity, so you can see how quickly each product is moving and when you're likely to run out.
Then you can plan for the moments when normal sales velocity isn't enough.
$20,000
Lost sales from stockouts in our own brand — the lesson that became StockSense.
Your sales aren't the same every day of the year.
StockSense lets you account for:
Daily sales velocity
Understand the real rate each SKU is selling and how many days of stock you have left.
Seasonal uplift
Expecting demand to increase during a particular season? Build that uplift into your forecast instead of relying on your normal sales rate.
Sale period uplift
Planning Black Friday, EOFY or another promotion? Forecast the additional demand so your best sellers don't disappear halfway through your campaign.
Combined with your supplier lead times and incoming stock, StockSense helps you answer the questions we couldn't easily answer when we launched:
When will I run out?
When do I need to reorder?
How much should I order?
Because running out of your best seller doesn't just mean an empty shelf.
It means sales you can't get back.
We built StockSense so growing Shopify brands can make inventory decisions earlier, order with confidence and avoid learning the $20,000 lesson we did.